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Micro-bidding Tool

Summary

Use the Micro-bidding Tool to assign different bids to specific Source IDs or Sub IDs.

Before You Begin
  • Role: Advertiser
  • Required information:
    • source IDs and/or Sub IDs
  • Estimated time: 2-4 minutes
Steps
  1. Locate the Black/Whitelist section and the Micro-bidding Rules field.
  2. Click Add bid rule to create a new bidding rule.
    microbid_v310526.png
  3. Enter the Source IDs or Sub IDs and set a custom bid for them.
    microbid_2_v310526.png

    Information: Micro-bidding rules override the default campaign bid for the specified Source IDs or Sub IDs.

  4. Repeat the process to create additional bidding rules if needed.
Troubleshooting

Issue: I don't know the Source IDs or Sub IDs

Solution:

  • use the {source_id} and {sub_id} parameters in your tracking URL or postback to identify traffic sources and sub-sources.
Verification
After saving the campaign, the configured source IDs or sub-source IDs will appear in the corresponding bid-rule field.
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