Google Keyword Planner

Summary

This glossary contains definitions of technical and marketing terms referenced across DAO.AD documentation.

Definition

Part of the services offered by Google. A disciplinetool that arosehelps with the launch of AI-powered surfaces like Google’s AI Overviews (AIO) and ChatGPT. Similaryou to SEO,research which involves optimisingkeywords to improve organic visibilitytarget in your search engines,campaigns. GEO centres around making sites more visible in AI engine results.

Used in

• Statistics API
• Campaign Management API

Last Updated

2026-07-05 · Owner: [email protected]