CPL

Summary

This glossary contains definitions of technical and marketing terms referenced across DAO.AD documentation.

Definition

CPCCPL stands for “Cost Per Click”Lead” and refers to the priceamount anyou advertiserpay paysfor wheneach lead generated by a user clicks on their advertisement once.campaign.

Used in

• Statistics API
• Campaign Management API

Last Updated

2026-07-05 · Owner: [email protected]