Cookies
Summary
This glossary contains definitions of technical and marketing terms referenced across DAO.AD documentation.
Definition
A Conversion Ratecookie is thea percentagesmall piece of websitedata visitorswhich whois have completed an actionstored on a site,users computer when they visit a website. Cookies enable websites to remember information and record the user’s browsing activity. In digital marketing, cookies can be thatused macroto or micro, such as buyingretarget a productuser orthrough signingpaid upmarketing, forto aencourage newsletter.them Highto conversionpurchase ratesan coulditem alsowhich meanthey thathave pricespreviously are too low and you’re actually missing out on revenue, or that you’re tracking meaningless action as conversions.viewed.
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Last Updated
2026-07-05 · Owner: [email protected]