Mainstream

Summary

This glossary contains definitions of technical and marketing terms referenced across DAO.AD documentation.

Definition

Mainstream traffic includes websites and mobile applications intended for a broad audience. These sources typically contain family-friendly or general-interest content suitable for most advertisers.

Examples include:

News websites
Blogs
Entertainment portals
Technology websites
Sports websites
Educational resources
Business websites
Forums and communities

Typical Characteristics

Suitable for all audiences
Complies with standard advertising policies
Does not contain explicit or adult content
Accepted by most advertisers