KPI
Summary
This glossary contains definitions of technical and marketing terms referenced across DAO.AD documentation.
Definition
KPI stands for “Key Performance Indicator” and refers to a type of performance measurement used to demonstrate how effectively a marketing project, company, or employee is achieving its business objectives. Examples of KPIs can include cost reduction, revenue improvement or increased customer satisfaction.
Used in
Last Updated
2026-07-05 · Owner: wiki@dao.ad