Conversion Rate
Summary
This glossary contains definitions of technical and marketing terms referenced across DAO.AD documentation.
Definition
A Conversion Rate is the percentage of website visitors who have completed an action on a site, be that macro or micro, such as buying a product or signing up for a newsletter. High conversion rates could also mean that prices are too low and you’re actually missing out on revenue, or that you’re tracking meaningless action as conversions.
Used in
Last Updated
2026-07-05 · Owner: wiki@dao.ad