Blacklist and Whitelist Targeting

Summary 

 Use blacklists and whitelists to block or allow traffic from specific sources and IP ranges. 

 Before You Begin 

 

 Role: Advertiser 

 Required information:

 

 source IDs 

 IP addresses or CIDR ranges 

 

 

 Estimated time: 2-4 minutes 

 

 Steps 

 Option 1: Blacklisting of sources 

 

 On the campaign creation page, locate the Black\White list section and the Blacklist of sources 

 Enter the Source IDs to block, separated by commas. 

 

 

 

 

 Option 2: Whitelisting of sources 

 

 On the campaign creation page, locate the Black\White list section and the Whitelist of sources 

 Enter the Source IDs to allow, separated by commas. 

   

 

 

 

 Information: Use the {source_id} parameter in your tracking URL or postback to identify traffic sources. 

 

 

 Option 3: IP and CIDR Whitelisting/Blacklisting 

 

 On the campaign creation page, locate the Black\White list section and the Whitelist of CIDR/IP 

 Enter IP addresses or CIDR ranges in the appropriate whitelist or blacklist field. Both IPv4 and IPv6 CIDR ranges are supported. 

 

 

 Troubleshooting 

 Issue: I'm still receiving traffic from a blacklisted source 

 Solution: 

 

 blacklist changes are not always applied instantly. Users who already received a notification may still generate clicks. 

 

 

 Verification 

 After saving the campaign, the configured Source IDs or IP ranges will appear in the corresponding blacklist or whitelist field. 

 

 Related 

 

 Targeting by vertical 

 Traffic volume and bid recommendations 

 Targeting by operating system 

 Automatic Rules for Blacklisting