# Create Creative Push and Inpage Push

##### Summary

Create a creative to attract users and generate traffic for your advertising campaign.

##### Before You Begin

- Role: Advertiser.
- Required information: 
    - Title & Text
    - Icon and Image file
    - Landing page URL
    - Tracking parameters (optional)
- Estimated time: 10 minutes

##### Steps

1. Locate the **Select Creative** section in your campaign and click **Add Creative**.  
    ![creatives_push_v050626 (1).png](https://wiki.dao.ad/uploads/images/gallery/2026-06/scaled-1680-/creatives-push-v050626-1.png)
2. Enter the title and description for your creative.![new_3_creatives_push_3_v050626.png](https://wiki.dao.ad/uploads/images/gallery/2026-06/scaled-1680-/new-3-creatives-push-3-v050626.png)
3. Upload an icon image.
    
    **Requirements:**
    
    
    - Aspect ratio: 1:1
    - Minimum size: 192×192 px
    
    ![new_2_creatives_push_3_v050626.png](https://wiki.dao.ad/uploads/images/gallery/2026-06/scaled-1680-/new-2-creatives-push-3-v050626.png)
4. Upload the main image.
    
    **Requirements:**
    
    
    - Aspect ratio: 2:1
    - Minimum size: 360×180 px
    
    ![new_creatives_push_3_v050626.png](https://wiki.dao.ad/uploads/images/gallery/2026-06/scaled-1680-/new-creatives-push-3-v050626.png)
5. Select a badge icon for your push notification.![new_4_creatives_push_3_v050626.png](https://wiki.dao.ad/uploads/images/gallery/2026-06/scaled-1680-/new-4-creatives-push-3-v050626.png)
6. Enter the destination URL for your offer or landing page.![new_5_creatives_push_3_v050626.png](https://wiki.dao.ad/uploads/images/gallery/2026-06/scaled-1680-/new-5-creatives-push-3-v050626.png)  
    <p class="callout info">**Note:** Add tracking parameters such as `{click_id}` if you plan to use conversion tracking and postbacks. Discover full information about [Tracking parameters](https://wiki.dao.ad/books/tracking-postback/page/tracking-parameters "Tracking Parameters") and [Postback](https://wiki.dao.ad/books/tracking-postback/page/postback-parameters "Postback Parameters").</p>
7. Review the creative preview for desktop and mobile devices.![new_6_creatives_push_3_v050626.png](https://wiki.dao.ad/uploads/images/gallery/2026-06/scaled-1680-/new-6-creatives-push-3-v050626.png)
8. Click Save![new_6_creatives_push_3_v050626 (1).png](https://wiki.dao.ad/uploads/images/gallery/2026-06/scaled-1680-/new-6-creatives-push-3-v050626-1.png)
9. The newly created creative now appears in your campaign.![new_7_creatives_push_3_v050626.png](https://wiki.dao.ad/uploads/images/gallery/2026-06/scaled-1680-/new-7-creatives-push-3-v050626.png)

##### Troubleshooting

**Issue:** Unable to save creative

**Solutions:**

- Check the Title and Icon. Your ads should contain at least Title and Icon
- contact DAO.AD Support

**Issue:** Creative does not get traffic

**Solution:**

- Verify that the creative status is Active.
- Make sure the campaign is active and has sufficient budget.
- Check that the creative has been approved by moderation.

##### Verification

After saving the creative, it appears in the **Select Creative** section and becomes available for campaign delivery.

##### Related

- [Creative Guidelines](https://wiki.dao.ad/books/creatives-moderation/page/prohibited-content-policy "Prohibited Content Policy")
- [Examples of good creatives](https://wiki.dao.ad/books/creatives-moderation/page/examples-of-good-creatives "Examples of good creatives")
- [Tracking Configuration Models](https://wiki.dao.ad/books/tracking-postback/page/tracking-configuration-models "Tracking Configuration Models")
- [Fund Your Account](https://wiki.dao.ad/books/billing/page/fund-your-account "Fund Your Account")
- [Terms of Use](https://dao.ad/terms-use)